About us
Bridging the Gap Between Traditional Finance and the World of Crypto.
Our Story
Founded in Brisbane in 2017, Coinstash was created to bridge the gap between traditional finance and the emerging world of cryptocurrency. What began as a bold idea has grown into one of Australia’s leading digital asset platforms, trusted by more than 50,000 traders, investors, and SMSF clients.
Our goal is to empower Australians to take control of their financial future through crypto. Whether you're buying your first Bitcoin, building a long-term portfolio, or managing assets through a trust or SMSF, Coinstash provides a secure, compliant, and intuitive platform that makes crypto investing accessible to all.
With a relentless focus on security, service, and innovation, we’re building Australia’s premier investing platform for digital assets—helping Australians manage their wealth with clarity and confidence, and build long-term wealth through digital assets.
Built by Investors, for Investors.
Our Founders
Coinstash was born from the shared vision of Mena Theodorou and Ting Wang, two friends with a passion for making cryptocurrency accessible, secure, and simple for all Australians.
MENA THEODOROU
Co-Founder & Chief Growth Officer
Mena, an early crypto adopter, has been immersed in the digital asset space since 2013. With a background leading software ventures and running a large-scale crypto mining operation, Mena brought deep technical expertise and product vision to the table. His hands-on experience shaped the foundation of Coinstash’s intuitive platform, where he now drives product innovation and marketing to help more Australians confidently explore crypto.
TING WANG
Co-Founder & Chief Executive Officer
Ting is the CEO of Coinstash and leads the strategic direction and growth of the business. Ting boasts an accomplished background in both traditional financial services and the digital asset space. Prior to co-founding Coinstash, Ting was a qualified lawyer in the supreme court of NSW, and held positions at KPMG and served as a senior commercial analyst at a Fortune 500 company. Ting is an accomplished digital asset investor and has been actively involved in the space since 2015.
As Featured In
A Future Where Finance Works for Everyone.
The pillars guiding us towards a better financial future.
Our Vision
We envision a future where every Australian can access the opportunities of digital assets with clarity and confidence. Our vision is to become the platform of choice for those looking to build, manage, and protect their wealth in a modern, transparent, and inclusive financial system.
Our Mission
To empower Australians to take control of their financial future through crypto.
We’re bridging the gap between traditional finance and the world of digital assets—by building the tools, infrastructure, and support systems that make crypto investing simple, secure, and accessible.
Our Values
Our values are rooted in our commitment to Innovation, Integrity, and Trust. These core values guide our behaviour, decisions, and actions to ensure we always act in the best interest of our clients.
Our GROWTH milestones
2017
Coinstash was founded on September 9th by Ting Wang and Mena Theodorou, two high school friends with a vision to give Australians an easier way to access the cryptocurrency market and trade a wide range of coins. What began as a small startup would soon grow into one of the country’s leading crypto platforms.
2018
We established ourselves as a market leader in coin variety, expanding our listings from 100 to 242 coins — the largest selection in Australia at the time. Our team also grew to three full-time members, laying the foundation for bigger things to come.
2019
We launched Version 1 of the Coinstash platform, with both the front and backend systems going live. This upgrade delivered a stronger trading experience and expanded our offering to 350 coins.
2020
We reached our first major milestone, welcoming over 5,000 Australians to the platform. This was also the year we officially launched the Coinstash DeFi Connector, enabling us to add more than 500 additional coins. With this breakthrough, we established Coinstash as the platform with Australia’s largest range of cryptocurrencies.
2021
We raised $2.7 million through a crowdfunding campaign on Birchal, which inspired our slogan 'Built by Investors, for Investors'. This raise enabled us to expand our team to eight full-time employees and positioned us to scale and innovate at speed.
2022
Our community grew past 10,000 users, marking another milestone in our journey. We expanded our team to 12 full-time members and launched our OTC Trading Desk, providing dedicated support for high-volume traders.
2023
We unveiled a complete brand refresh, with a new look and upgraded app experience designed to better serve both retail and professional investors.
2024
We officially launched Coinstash Private, a tailored service for high-net-worth investors. That same year, we also surpassed $1 billion in total trade volume.
2025
We completed a $4.7 million Series A raise from wholesale investors, fuelling the next phase of our growth. We also surpassed 50,000 Australian users, a milestone that reflects the trust and confidence our community continues to place in us.
Official Crypto Partner of the Sydney Roosters
Partners & Affiliations
Join 50,000+ Australian Investors
Start your crypto investment journey with Coinstash today.
