HELLO, also known as HELLO Labs, is a Web3 platform designed to bridge the traditional entertainment industry with the decentralised framework of Web3. It focuses on creating, incubating, and distributing original programs, games, and NFTs, thereby integrating cryptocurrency into entertainment.
HELLO operates on multiple blockchain networks, including Ethereum, Solana, and BNB Smart Chain. It leverages blockchain technology to transform content production, funding, and distribution. The platform likely utilises the existing consensus mechanisms of its supporting blockchains, such as Ethereum’s Proof of Stake, Solana’s Proof of History combined with Proof of Stake, and BNB Smart Chain’s Proof of Staked Authority.
HELLO has several use cases primarily in the entertainment sector. It can be used for accessing exclusive TV content like the show "Killer Whales," engaging in gaming experiences through the HELLO Arcade, and purchasing NFTs. It also facilitates project voting and supports interactions within the Web3 ecosystem, like participating in blockchain events and strategic partnerships to expand its influence and user engagement.
HELLO Labs was founded by Paul Caslin, a renowned Hollywood director and producer, in November 2022. Notable achievements include launching the TV show "Killer Whales," forming critical partnerships, and participating in major blockchain and entertainment events. The company has focused on building a Web3-enabled entertainment platform, incorporating game development and reality TV elements to onboard users and innovate content creation.